What Is WIC?

What Is WIC?

WIC is a special supplemental nutrition program that serves income eligible pregnant, postpartum and breastfeeding women, infants, and children up to age 5 who are at nutrition risk.

The WIC program provides participants with:

NUTRITION EDUCATION

We will help your family create healthy habits and reach your family’s nutrition goals with helpful tips and a range of health and nutrition services that help participants put healthy behaviors into action. Services are customized to each family’s needs and interests.

NUTRITIOUS FOOD

The WIC food package is based on the latest nutrition guidelines to promote optimal health and well-being for you and your family. The WIC foods are low in fat and high in fiber, provide nutritional variety and help to promote a healthy weight. Every food package is individually tailored to meet the participant’s specific nutritional needs.

BREASTFEEDING SUPPORT

WIC offers breast feeding support, education, and counseling. Breastfeeding is a wonderful way to support the growth of your child while nurturing a bond that will last a lifetime. Mother’s milk has everything a baby needs to grow and stay healthy.

COMMUNITY REFERRALS

We want you to have the community and healthcare assistance you need. We provide referrals for immunizations, health care and other programs.

NUTRITION COUNSELING

Parents often worry about their child’s eating habits. Our qualified nutritionists and staff can give you professional nutrition and wellness advice.

HEALTH SCREENING

Tracking your child’s growth will help you understand his or her health and development.

 

It is this combination of education, supplemental foods, and referrals to health care providers which allows WIC to make a difference. The WIC program staff work with health and social service professionals to ensure the best health care possible.

 

Participation in WIC also leads to:

  • Increased likelihood of obtaining prenatal and regular health care
  • Reduced incidence of low birth weight and premature births
  • Increased breastfeeding and breastfeeding duration rates
  • Reduced incidence of anemia
  • Improved diets
  • Improved immunization rates
  • Improved learning in school
  • Better cognitive performance

 

For over 40 years, WIC has been achieving its goal of providing short-term intervention and influencing lifetime nutrition and health behaviors.